Michelin has today announced the continuation of their partnership with Oliver’s Mount Road Race circuit. Situated in Scarborough, UK, Oliver’s Mount is the only road race circuit in England and Michelin is proud to be back as a partner for the 2017 road race season.
The tyre manufacturer has teamed up with Oliver’s Mount Race Circuit, England’s only natural race circuit of its kind, to continue with the promotion of it's road tyres in 2017.
With four events in 2017, the Michelin logo will be lining the 2.5 mile circuit as riders race at speeds of up to 180mph trying to win the trophies and championships that will be awarded at 'The Mount'.
Oliver’s Mount has been likened to a ‘miniature TT by the seaside’ and is hoping for record crowd numbers in 2017 at events in April, June, July and September.
Marketing Director Scott Beaumont said: “2016 was an amazing year for Oliver’s Mount with huge crowds and fantastic TV and media coverage. With the support of Michelin, we feel that our growth can continue as we take the sport of road racing and the venue of Oliver's Mount to an even bigger audience this year.
“It really is fantastic news that Michelin will continue to support us and we hope that this partnership will continue to grow over the coming years.”